Strategy and Change: Really, it’s Globalization truth?
Paris, Berlin, Barcelona, Orleans, Orval, Tours, Nantes, back to Tours, back to Paris to finally go to sleep again at home, in front of the soothing sea of Barcelona … And all that in 9 days. And all that to be able to talk with 6 persons, face to face during no more than 2 hours with some of them. And can all that not be done via a video conference? NO. Can it not be done via e- mail? NO None of the tools of the super-globalized Web 2.0, not even the WEB 200.0 that will come, will allow us to ever substitute what we will learn from someone...
read moreComunication: (1): the briefing
The term ‘briefing’ was first used in the military and it was immediately taken over by the publishing world, about 20 years ago. Briefing: the act of ‘explaining’ what is wanted if we want to say it in a simple way. And the term has been adopted as the act with which anyone, who has the vision of the strategic needs, tells his team where they want to go to. Therefore, the briefing should be one of the key events, originators of the communication. However, the people in most companies have concluded that talking is a way of wasting...
read moreEstrategia y Cambio: ¿M&M o Lacasitos?
>Perdón, evidentemente ha sido un lapsus…. La pregunta era: ¿M&A o La Casa de Todos? Veréis, intenteré a partir de hoy, volver a contar con más asiduidad lo que me pasa por la cabeza (que es donde se generan también la emociones, claro), porque la semana pasada terminamos con éxito un proceso de M&A (compra-venta de empresas), que me obligó no sólo a una dedicación importante, sino también a un silencio que no comprometiera mi obligación de confidencialidad. Y mi primer comentario es éste: ¿cómo se puede dar un...
read moreEstrategia y Cambio: Valor y Precio
It’s that simple … His name is Joshua Bell and he is one of the most renowned violinists today. In the first video, played at the Suntory Hall in Tokyo, playing Beethoven: Violin Concerto-3.Rondo. Allegro, accompanied by chamber orchestra. From 8 minutes, you can hear almost a minute of applause. In the second video, the same Joshua Bell plays in a subway station at Washington. The instrument, neither more nor less than a Stradivarius of 1713, for which he paid more than $ 3 million. The repertoire of the best classical pieces...
read moreEstrategia y Cambio: ¿dónde ha de situarse el CEO? (5)
In the future. Searching how it will be, wondering what shape it will have, which will be the playing ground. Preparing the different roads as alternative routes to get to a horizon which after five years, at least, will continue to be sustainable and consistent with the Vision that exists today. And if necessary, preparing the alternative messages to start adapting the Vision to new markets, new competitors, new ways of doing business, new ways of trading. Preparing the different head models which have to get to that future (including the...
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